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» » » Chick-fil-A falls prey to boycott calls amid false claims about its DEI statement

A statement shared by Chick-fil-A’s VP of DEI (Diversity, Equity, and Inclusion), Erick McReynolds, on the same subject has gathered a lot of attention online, as people are trying to figure out when it was first published.

While the backlash Target received over its Pride collection for 2023 is yet to settle, Chick-fil-A is being criticized by conservatives for what it states on its official website, with regard to inclusion and equal opportunity to all.

However, people taking issue with the company’s initiative toward inclusivity have failed to realize the said statement has been there for a while. The VP of DEI was neither recently appointed, nor did he say anything new which wasn’t already known to the public.

Chick-fil-A Ranks As America's Favorite Restaurant According To One Industry Survey
Photo by Brandon Bell/Getty Images

Erick McReynolds has worked with Chick-fil-A for years

Erick has been serving as the Vice President of Diversity, Equity & Inclusion at Chick-fil-A since November 2021, as displayed on his LinkedIn profile.

However, he has been an employee of the company since 2007, when he started off as a Business Consultant. He then worked his way up in sales and service teams throughout his career with the restaurant chain.

This fact, however, has been falsely represented on Twitter by some users, who are claiming that Chick-fil-A only recently hired the VP Of DEI, in the wake of the boycott calls against Target, Bud Light beer, and more.

This couldn’t be further from the truth and the misconstruction of facts appear to be an attempt to bring negative attention to the company’s inclusivity policy.

A look at the VP of DEI’s statement

As shown on the company’s website, Chick-fil-A’s purpose is “to have a positive influence on all who come into contact with Chick-fil-A,” with Erick stating the restaurant is a place where “people know they will be treated well.”

“Modeling care for others starts in the restaurant, and we are committed to ensuring mutual respect, understanding, and dignity everywhere we do business. These tenets are good business practice and crucial to fulfilling our Corporate Purpose,” the VP of DEI’s statement concludes.

The brand takes pride in its value: “When we’re Better at Together, we’re better together” and focuses on being together by embedding Diversity, Equity & Inclusion in “everything” they do.

Chick-fil-A falls prey to boycott calls amid growing backlash over other brands

Chick-fil-A began to face the wrath of the conservatives as some claimed the brand was “going woke” with its values pertaining to inclusivity.

Opinions about the company’s vision and mission for its DEI became the target after the old statement by Erick was posed as a recent one on Twitter, with some even organizing polls to know if Chick-fil-A deserved the same treatment as brands prior, including Target and Bud Light, who are facing calls to be boycotted.

The fast-food restaurant chain hasn’t addressed or commented on the reactions to its DEI statement in the wake of the latest uproar, at the time of writing this story.

The post Chick-fil-A falls prey to boycott calls amid false claims about its DEI statement appeared first on HITC.



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